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SEO Optimization and Visibility Boost for French Wellness Brand "The HummingBee"
Project type
SEO Optimization
Description
The HummingBee, a French wellness brand, reached out via Wix Marketplace with concerns about their website's visibility on Google. Although the site was technically indexed, it did not appear in relevant search results. Y-Track Consulting was selected to perform a comprehensive SEO review and implement targeted optimizations to improve ranking and discoverability.
Tasks
- Identify why the website wasn't appearing in search results despite being indexed
- Conduct a full SEO audit to assess current performance
- Implement improvements to ensure better visibility and alignment with SEO best practices
- Strengthen on-page SEO to support long-term organic growth
Solutions
Y-Track Consulting delivered a full-service SEO setup tailored to The HummingBee’s niche:
- Performed keyword research focused on high-value search terms within the wellness industry
- Optimized meta titles and descriptions across all key pages
- Structured headings (H1–H3) to improve clarity and search engine indexing
- Updated image alt-texts for better accessibility and search visibility
- Improved page speed and mobile usability to meet SEO fundamentals
Impact
Thanks to the structured SEO optimization, The HummingBee now has a significantly stronger digital foundation. The website is well-positioned to appear in relevant search results, improving its chances of attracting organic traffic and reaching wellness-focused audiences across France and beyond. With Y-Track’s support, The HummingBee is not only beautifully designed — it’s now ready to be found.
